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Six Years After Becoming a Viral Hit, “Little Jack Ma” is Not Doing Well At All

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He became famous overnight for looking like a mini-version of Jack Ma. Now, he’s worse off than before he became an online sensation.

Six years after he became famous for looking like Alibaba founder Jack Ma (Ma Yun 马云), the young boy known as ‘Little Jack Ma’ seems to be struggling and lagging behind his peers.

The boy’s name is Fan Xiaoqin (范小勤) and he is from a rural village in Yongfeng County in Jiangxi Province. In November of 2015, at eight years old, he became an online sensation for resembling Jack Ma. After his photo went viral – one of his cousins initially posted it online – he was nicknamed ‘Little Jack Ma’ (also ‘Mini Ma Yun’, 小马云).

Fan Xiaoqin’s resemblance to Jack Ma is so striking, that there have even been persistent fake news posts including a photo of Fan, claiming it is Jack Ma as a young boy.

On the left, photo of Fan Xiaoqin that is often falsely claimed to be Jack Ma. On the right, an actual photo of Jack Ma as a young boy.

Fan Xiaoqin was all the rage – he even became a meme. People wanted to take a photograph with him, companies wanted him to promote their business, and social media influencers wanted to share a moment with him for clout-chasing reasons. ‘Little Jack Ma’ traveled the country to attend banquets and fashion shows and to meet with celebrities.

One of Little Jack Ma’s press photos.

After Jack Ma himself even acknowledged the resemblance between him and Xiaoqin in a Weibo post, Chinese state media claimed Alibaba was funding Fan Xiaoqin’s education until university graduation, something that was soon denied by the company’s spokesperson.

State media reported that his education would be funded (left), a rumor that was later debunked (Fortune, right).

At the time, the boy’s sudden fame was already a cause of concern to some. Just a year after becoming famous, it became known that Fan was not doing well at school and that his parents, who are poor and struggling with health issues -his mum has polio and his dad is handicapped -, did not know who to trust or how to deal with their son’s rise to fame.

 

A Tragic Story Behind a Famous Meme


 

At the height of his fame, Xiaoqin was managed by a company that arranged his gigs and he also had his own nanny to accompany him during his travels and performances. At events and dinners, Xiaoqin was often constantly playing a role and shouting out Alibaba slogans.

Traveling with his nanny during the peak of his fame.

Image via https://www.sohu.com/a/449433430_113692.

Now, Fan Xiaoqin is once again a topic of online conversation as recent videos and a live stream on the boy came out, showing the boy is back with his family in the village.

He was previously let go by the company that managed him. His former official Weibo account and Kuaishou account, where he was known as ‘Chairman Little Jack Ma’ (小马云总裁) are no longer online, and there have been no new updates on his activities since the launch of a Mini Jack Ma schoolbag in 2019.

The video shows that the boy, both physically and mentally, appears to be much younger than his actual age. At the age of 14, his physique is more similar to a 6 or 7-year-old child and he suffers from painful legs. Another video also shows that the boy falls behind in language development and struggles to answer the most basic math questions.

Screenshot of the livestream that is making its ways around Chinese social media.

The moment that Xiaoqin is approached by the (self-media) reporters live streaming their visit, he walks up in dirty clothes and says: “Money, do you have money?”

According to an article on Sohu by author Li Honghuo (李洪伙), the company that managed Xiaoqin promised to send the family 2000 yuan ($310) every month, but they have stopped issuing payments seven months ago.

News about Fan Xiaoqin’s current situation triggered anger online, with many people saying Fan Xiaoqin is a victim of greedy people who exploited the boy and then abandoned him. The recent video shows the boy has small spots on his skin; some claim it is because the boy was given hormones to slow down his growth.

What commenters are most upset about is how Xiaoqin did not get the chance to properly go to school together with his peers, and that the most important years of his childhood were taken away from him for a piece of fame that eventually left him empty-handed. He now seems to be worse off than before he became ‘Little Jack Ma.’

“They abandoned him once he was no longer of value to them,” some say. “They destroyed him, let’s hope he can still lead a happy life.”

Some people also wonder if the child has an intellectual disability, with his situation only getting worse during the years he was exploited. They blame his parents for allowing their son to be taken away from them.

But there are also those who criticize the people who now visited Xiaoqin and filmed him, questioning their intentions and calling on people to leave the child in peace.

Overall, the majority of commenters still hope that Xiaoqin can receive a proper education and enjoy what is left of his childhood.

 
By Manya Koetse

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